Título : | Mass media, mass culture: an introduction | Tipo de documento: | texto impreso | Autores: | James R. Wilson, Autor ; S. Roy Wilson, Autor | Mención de edición: | 5a ed | Editorial: | New York : Mc graw hill | Fecha de publicación: | 2001 | Número de páginas: | 484 p. | Il.: | il. | Dimensiones: | 25 cm | ISBN/ISSN/DL: | 978-0-07-231462-5 | Precio: | US$. 15.00 | Palabras clave: | Comunicación de Masas
| Clasificación: | 302.23 | Resumen: | Contents: part 1.- culture and communication. culture and communication. culture and mass communication. Globalization and information on the World Wide Web... Part 2. Development of print media. Books: the permanent medium. Newspaper: past, present and future... Part 3. Development of electronic media. Motion pictures: cultural reflections. Part 4. Media shapers, ethics and consequences. Advertising: selling the message. Public. | Link: | http://dspace.casagrande.edu.ec/opac_css/index.php?lvl=notice_display&id=3389 |
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