Memoria del proceso de generación de contenidos académicos para la implementación del programa de emprendimiento The Click 2016

Abstract

The purpose of this document is to present the content generation process of the academic program used in The Click 2016 Innovation Camp. It will seek to present the information obtained during the research process to fulfill these objectives and to develop a precise and clear report. Different qualitative and quantitative tools were used for the research process, such as interviews to obtain information from specialists in the field of entrepreneurship and participants in the The Click Innovation Camp, as well as surveys conducted on Guayaquil entrepreneurs to collect preferences regarding seminars and workshops, and knowledge they would like to acquire in order to boost their entrepreneurship. On the other hand, for the information to be complete, information was obtained from studies of specialized sources in the field of entrepreneurship as Global Entrepreneurship Monitor GEM with its specialized reports that are presented annually. The results at the end of the event were very positive and no doubt the comments will serve to further improve the event in its upcoming editions.