Prácticas y estrategias asociadas a la responsabilidad social en la gestión de una empresa de seguros: Estudio de caso RSA Grupo.

Abstract

This studio seeks to show a descriptive way, the strategies applied by the company RSA Group in relation to the fundamentals aspects of Social Responsibility. For this purpose, a case study was performed, which allowed the descriptive exploration of management within the company. In addition semi structured interviews were completed, to the personnel who were in charge of the Social Responsibilities topics within the company, and to a Diócesis de San Jacinto representative on behalf of the school who was beneficed by such project, with the purpose to clear all the questions in relation to the theme. Likewise the process of observation was made in the field to verify the status of the main project of the company. Finally, the study shows the function results of the objectives identified in the research process, as well as the conclusions and recommendations.