Comportamiento del mercado del arte en el escenario de las artes visuales contemporáneas de la ciudad de Guayaquil en época de pandemia

Abstract

This qualitative research aims to analyze the behavior that the art market has presented on the scene of contemporary visual arts in the city of Guayaquil within the context of a pandemic. The study provides aspects that allow us to know how the market in Guayaquil behaves based on the reconfigurations that the market presents, the strengths of the operation and the weaknesses that it has had to face due to the pandemic. In the research, semi-structured interviews were used as a data collection instrument, which will have a greater range of data collection towards the phenomenon being investigated, on the other hand, the analysis unit was divided into agents from the art world and agents of the art market to have different perspectives that allow us to know in depth the object of study. Among the most relevant results, it is stated that the art market in Guayaquil remained active thanks to the artistic production that never stopped. Another key result was the self-management that has allowed the emerging exit of spaces and artists, lending a hand in the gradual reactivation of the art market and that none of this was possible without the intervention of social networks. Keywords: ART MARKET, EXHIBITION SPACES, COLLECTING, CONTEMPORARY VISUAL ARTS, MARKET RECONFIGURATIONS, PANDEMIC