Análisis del encuadre de la comunicación del presidente Iván Duque en Twitter, durante las protestas del 2019

Abstract

The objective of this work is to analyze the communication framework used in the capsules published on the official twitter account of the president of Colombia Iván Duque during the period of protests that took place between November 2019 and January 2020. Twitter is a tool that it has recurrent use in political communication, for this reason it is important to analyze its incidence in the communication framework during periods of crisis, as the case of Colombia. The analysis of this work was done using the visual framing method that is oriented to the study of political discourses, based on this technique the audiovisual publications were extracted and transcribed to evaluated and then to determine the narrative, verbal framing and communicational strategy that all together they build the framework for government communications.