“Consumo responsable: factores que influyen en los hábitos de compra de alimentos orgánicos en los hombres y mujeres de 25 a 34 años de la ciudad de Guayaquil y Samborondón”

Abstract

This document compiles a study of the purchasing habits of products classified as organic in the population of the cities of Guayaquil and Samborondón, highlighting preferences, considerations and purchasing styles at the time of purchasing one of these inputs. Through a quantitative study, a sample of 1267 people according to their availability was carried out, it was intended to know what is the behavior of men and women between 25 and 34 years of age, residents of the cities of Guayaquil and Samborondón and determining factors that influence the process of buying these foods at various points of sale. Palabras claves: ORGANIC FOOD, ORGANIC CONSUMPTION, BUYING HABITS.